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Why Internet Advertising is so cost effective!

Advertising on the Internet is the most cost-effective form of advertising available. Because of its electronic nature, there are virtually no costs associated with paper, ink, printing, postage, or delivery (as in print media), code compliance, construction materials or laborers (as in display), or antennas, repeaters and satellites (as in broadcast). And the costs that do exist (personnel, equipment, office space, etc.) are shared by the other media as well. In short, the overhead is greatly reduced and Internet Presence Providers like TC Concepts generally pass on this savings to their customers. In these times of rising paper costs and tight budgets, Internet advertising provides a sensible way to build a marketing plan that is versatile, expandable and interactive (see below). In a cost comparison with direct mail, display, broadcast and print media, Internet advertising wins hands-down, giving you the most bang for the buck of any promotional endeavor. For a fraction of the cost of a small classified ad in a local paper, you can run a "full page" color display ad to a worldwide audience on the Internet.